By Beatrice Ligomeka MANA

Organisers of Miss Heritage Malawi on Friday said the beauty pageantry’s grand finale for 2023 will take place on July 1 at Amarylis Hotel in Blantyre.

Miss heritage Malawi is an outstanding cultural pageant aimed at allowing young girls to promote preservation and marketing of Malawi’s cultural heritage, empower women and help in the advancement of Malawi’s modeling industry.

In an interview with Malawi News Agency (Mana) Miss Heritage Malawi Chief Executive Officer and National Director, Maddie Yusuf Mkuwu said this year’s pageant is running under the theme ‘mental health awareness’.

“We believe that Malawi needs a big platform like Miss Heritage to help raise awareness on myths associated with mental health problems,” she said.

Mkuwu added that 75 people applied to contest but 35 made it to the semifinals and only 14 have emerged finalists of which seven are from Lilongwe and the others are from Blantyre.

In her remarks one of the finalists, Victoria Michongwe said that she is very excited to have reached the grand finale and is looking forward to wearing the crown.

Miss Heritage 2023 winner will walk away with a Queen sized bed, shopping vouchers, represent Malawi at the Miss Heritage global pageant in South Africa and will become General Alliance Insurance Brand Ambassador.

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